Adidas has launched a new campaign and brought seven captivatingly brilliant tones to the iconic SL72 sneaker, making a bold statement. Initially introduced as the “Super Light” track shoe in 1972, the SL72 has the power to regain its status as a must-have model in the sneaker industry.
The latest advertisement, which comes in seven different color variations, has highlighted the ’70s aesthetic with versions for both genders, which are blue, white, and red, respectively.
Adidas has intensified its efforts to revive the SL72, following in the footsteps of other classic models such as the Samba and Onitsuka Tiger Mexico 66.
These modern and chic SL72 shoes are now available for purchase on Adidas’ website and in a few select stores. They are priced between $90 and $100, which means that you can buy them without breaking the bank.