The highly anticipated Clarks x adidas 8th Street BW Army by Ronnie Fieg is set to drop tomorrow, bringing together the iconic British shoemaker and German sportswear giant for an innovative fusion of style and function. Ronnie Fieg, founder of KITH and a legendary figure in the sneaker world, designed the collaboration to bridge the gap between classic design and modern sneaker culture.
A Collaboration Bridging Two Footwear Giants
This isn’t the first time Clarks and adidas have teamed up, but the 8th Street BW Army collaboration stands out due to the unique vision of Ronnie Fieg. The design draws from the classic BW Army sneaker, originally developed for the German military in the 1970s. By infusing Clarks’ premium leather craftsmanship with the athletic silhouette of adidas, Fieg has created a sneaker that feels both nostalgic and contemporary.
The Story Behind the BW Army
The BW Army sneaker was first introduced in the 70s as part of adidas’ effort to provide durable, functional footwear for the German military. Over the decades, it has become a cult classic among sneaker enthusiasts, admired for its minimalist design and versatility. With Clarks in the mix, the collaboration elevates this military classic by adding elements of luxury, making it ideal for both sneakerheads and those looking for a more refined aesthetic.
Ronnie Fieg’s Vision for 8th Street
Known for his trendsetting designs and deep appreciation of sneaker culture, Ronnie Fieg brings his signature style to this collaboration. His love for classic silhouettes combined with modern design techniques shines through in the 8th Street BW Army. Fieg’s vision is one of timeless appeal, where vintage meets contemporary, and where craftsmanship is just as important as the sneaker’s overall aesthetic.
