Indie clothing brand Lazy Oaf has partnered with London’s beloved coffee institution, Grind, to produce a limited-edition collection celebrating the two’s shared heritage in East London. It is quite fascinating when one blends products ranging from coffee tins and mugs to fashion garments; that creates a perfect relationship, integrating the fashion world and its coffee culture into such delight.
Grind x Lazy Oaf: A Unique Collaborative Collection
This marvelous mug proudly displays Lazy Oaf’s special and popular Happy Sad graphic and includes an exclusive special-edition coffee tin. Those purchasing the special edition tin can select from Grind’s home-compostable pods, freshly ground coffee, or whole beans in various fantastic blends suited to all tastes.
Exclusive Fashion Line: Apparel Highlights
The apparel in this capsule includes a long-sleeve tee adorned with a graphic illustration of a cheerful character wearing a Grind T-shirt while sitting by a coffee table. The Lazy Oaf and Grind logos are displayed above the illustration, with the phrase “STRONG STUFF” below. One sleeve features a mug graphic with a sad face, and the collection also includes socks showcasing contrasting mug graphics—one with a smiley face and the other with a sad face.
Designer Collaboration: Gemme Shiel’s Vision
Gemma Shiel, founder and CEO of Lazy Oaf, expressed her enthusiasm for the collaboration: “Grind x Lazy Oaf has been a dream project for me. As someone whose days are fueled by caffeinated beverages, I believe it has been an incredible opportunity to merge our worlds. Grind’s witty yet responsible business approach and delicious coffee have long been admired, making this collaboration a true honor.”
Fashion Collaboration: Availability and Pricing
The limited-edition Lazy Oaf x Grind collection is priced between £10 and GBP 44 (approximately $13 to $56) and is available exclusively at Grind locations.