On July 4, Gucci Mane and his wife, Keyshia Ka’oir, announced the launch of their new label, So Icy Millionaires, along with a bold offer: $1 million deals for one male and one female artist. In a promotional video, the couple showcased stacks of cash to attract potential talent. Gucci Mane declared, “I got a million plus some extras that I’m still counting up for the female artist. That’s what I’m willing to invest in my next superstar. I’m starting a whole new label, fresh; So Icy Millionaires. So, who wants to join my new label because I’m looking for my next male superstar.”
Matching her husband’s offer, Keyshia Ka’oir added, “I got a million plus some extras that I’m still counting up for the next female artist.” She ended the video with a message for critics, “F### y’all haters.”
This announcement follows criticism and conspiracy theories surrounding the death of Gucci Mane’s artist, Enchanting. Ka’oir defended her husband on social media, stating, “Leave my husband alone! He signs these artists to help them and give them a better life! I wish it wasn’t like this! Chant we love you, baby girl! RIH.”
In the debut episode of her podcast, Ka’oir questioned why many 1017 artists end up in jail. Gucci Mane responded, “I was one of those artists, always going back and forth to jail. I try to help those artists that I feel I see a lot of myself in. But I feel like if I’m not helping them, who else will? Nobody talks about that part of the story.”