Renowned for his captivating performances in popular Chinese dramas like Find Yourself and Love the Way You Are, Song Weilong takes center stage as Gucci’s latest ambassador. Embracing Gucci’s fusion of contemporary flair and timeless craftsmanship under the guidance of creative director Sabato De Sarno, Weilong expresses his enthusiasm for this prestigious role. Eagerly anticipating future creative ventures with Gucci, he debuts in the Valentine’s Day campaign alongside Wen Qi, showcasing iconic pieces like the “GG Marmont bag” and “Re-Web sneakers,” De Sarno’s inaugural sneaker design.
Weilong’s collaboration with Gucci commenced with appearances at the brand’s men’s fashion show in Milan and the Gucci Ancora event in Shanghai earlier this year. With a track record of luxury endorsements including Burberry and Emporio Armani, Weilong’s ascent solidifies his influential stature in the fashion landscape.
