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Ikea Introduces ‘¡Bienvenidos’ to New Online Shopping Experience 

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Top 100 retailer Ikea U.S. has launched a comprehensive, in-language e-commerce experience for its Spanish-speaking customers. 

This new platform enables Spanish-speaking shoppers to explore home furnishings, stay updated on the latest news, discover job opportunities, and more.  

“We are thrilled to offer this new platform to our Spanish-speaking customers,” said Jessica Santiago Byrd, multicultural marketing communications manager for Ikea U.S. “At Ikea, we are committed to creating an inclusive and accessible shopping experience for all our customers. With this new platform, we hope to make it easier than ever for our Spanish-speaking customers to shop with us and become part of the Ikea Family.” 

In addition to the enhanced online shopping experience, Spanish-speaking customers can also receive support before, during, and after their purchase by connecting with a Spanish-speaking co-worker via the support phone line. 

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