J. Crew and BEAMS PLUS have joined forces once again, building upon their successful collaboration in 2022.
Japanese Streetwear Label Channels 1950s and 1960s Surf Culture with New Collection
This time, the Japanese streetwear label drew inspiration from J. Crew’s timeless preppy aesthetic to create a collection that channels the spirit of 1950s and 1960s surf culture. Infused with the carefree vibes of endless summers and the iconic surfers who epitomized laid-back style, the lineup is a tribute to days spent on sandy shores.
Standout Pieces Celebrate Carefree Summer Vibes and Vintage Aesthetics
The collection features standout pieces like “Old Boy Surf Club” T-shirts adorned with playful wave graphics and vintage-inspired blazers crafted from fabrics boasting intricate patterns reminiscent of past decades. Zip-up jackets sport vibrant multi-toned stripes, while khaki pants and board shorts showcase intricate embroidery, staying true to the surfing theme. Colorful striped tops add a vibrant touch to the collection.
J. Crew x BEAMS Unique Accessories Complete the Surf-Inspired Collection with a Nostalgic Touch
Completing the lineup are eye-catching kaleidoscopic belts and corduroy caps adorned with the names of beach spots such as Point Judith in Rhode Island, Turtles in Montauk, and Manasquan in New Jersey.
The latest J. Crew x BEAMS PLUS collection will be available for purchase on J.Crew’s website starting May 10.
