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JD Sports Fashion Plc Shares Surge 15% on Strong Fiscal 2024 Performance, Outperforming Market Ahead of Olympics and Euro Cup

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JD Sports Fashion Plc had an incredible 15% rise in its shares thanks to the strength of its fiscal 2024 results. The UK-based sports shop also exceeded expectations, with revenues estimated to climb by 3.6% to 10.5 billion pounds. 

Despite various market challenges, the company achieved remarkable results in North America and Asia Pacific. It is driven by new store openings and strategic efforts that fueled amazing organic sales growth. 

This boost has reinforced CEO Régis Schultz’s confidence in the future, as he expects a busy summer for athletics. Also, along with reduced comparatives that could support sales growth in the fiscal year 2025. 

JD Sports is still well-positioned to succeed and provide investors with significant returns, as the company focuses on increasing profits per share and investing in long-term growth. People worldwide are also eagerly anticipating major athletic events, such as the Olympics and Euro Cup.

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