SKIMS just dropped their newest campaign, and it’s a total mood! Featuring the soulful songstress Jhené Aiko, this collaboration is all about embracing comfort and serenity. With her ethereal vibes and captivating stage presence, Jhené brings a tranquil energy to the campaign, showcasing SKIMS’ Cotton Collection in all its soft, cozy glory.
Jhené Aiko Stars in SKIMS Cotton Collection Campaign
As she gears up for her highly anticipated “The Magic Hour” tour, Jhené’s excitement about being part of the SKIMS campaign is palpable. “This was such a beautiful campaign to star in… I’m honored that SKIMS asked me to be part of it,” she gushes. And we can see why – the campaign, shot by Henrik Purienne, is a stunning blend of atmospheric photography, vintage aesthetics, and Jhené’s effortless style.
Comfort and Style: SKIMS Cotton Collection with Jhené Aiko
Jhené’s all about comfort, especially when she’s not rocking intricate stage outfits. And that’s where SKIMS comes in – providing the perfect balance of style and coziness. Kim Kardashian, SKIMS’ Co-Founder and Chief Creative Officer, is thrilled to have Jhené on board, praising her calm yet dynamic energy.
Soft and Natural: SKIMS Cotton Rib and Cotton Jersey Collections
The SKIMS Cotton Rib and Cotton Jersey collections are all about soft, natural fibers, elevated lounge pieces, and foundational essentials crafted for ultimate comfort. Think camis, tanks, tees, boy shorts, and cheeky tangas in soft, muted hues perfect for summer.
Jhené Aiko Embraces Comfort and Serenity in SKIMS Campaign
Jhené slays the campaign in SKIMS’ comfy pieces, showcasing her natural beauty and effortless style. It’s all about embracing comfort and serenity, and we’re totally here for it!
Stay comfy, stay cozy, and get ready to vibe with Jhené Aiko and SKIMS!
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