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Nike and Phaidon Unveil ‘Look Good, Feel Good, Play Good: Nike Apparel’ Book

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Very recently, sportswear giant Nike announced a collaboration with Phaidon- the leading publisher for books on art- that will handle printing a much-awaited book called Look Good, Feel Good, Play Good: Nike Apparel. Such an interesting collaboration comprises comprehensive, in-depth research about an intersectional aspect of both -fashion and performance in a striking way that traces incredible revolutions along the lines of evolution for designs over some time within Nike in athletic garments and its far-reaching impact in ready-to-wear.

Nike History: From Early Days to Leadership in Sportswear and Streetwear

This fantastic, visually breathtakingly, and thought-provoking book charts the vast journey of Nike, from some of its early meagre days to the current situation of being a sizeable leader in both the sportswear and streetwear markets. More so, this book provides significant contributions from many designers, big-time athletes, and thoughtful industry experts, thus providing rich, comprehensive insights into fabulous ways Nike has come to exist by fusing cutting-edge technological advancement with contemporary styles.

Fashion and Performance: Iconic Collections and Innovations

It shall feature and salute iconic collections and innovational progressiveness that manifests in how this brand continues to be passionate about athlete enhancement alongside moulding and affecting the more recent trends in fashion on a very different level. Rich with exclusive behind-the-scenes content, captivating archival photographs, and in-depth interviews that collectively reveal the intricate creative process behind some of Nike’s most influential and celebrated designs over the years.

Look Good, Feel Good, Play Good: Nike Apparel Book by Phaidon

In Look Good, Feel Good, Play Good: Nike apparel, vivid and evocative imagery goes along with totally fleshed-out narratives and offers a view that challenges and is unique of how powerful the influence of designs by Nike can be, both in sports and culture at large.

Apparel Design: Release Date and Availability

The book will be available for purchase starting August 30, 2024.

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